Thank you for posting in the Roku Community, @Smallbizjunkie!
We understand that you are experiencing difficulties with streaming the Hallmark channel on your non-Roku TV. We are here to assist you.
Please be advised that in case you have subscribed to our service directly through Roku, your subscription will be limited to Roku devices and TVs only. This implies that you will not be able to utilize your subscription on any other device or TV that is not a Roku.
We hope we were able to answer your question! If you have any more questions, please feel free to ask. We're always here to help you.
Best regards,
Jharra
Jharra Q.
Roku Community Moderator