Select 'Purchase' to purchase Raga - Remove Ads for $9.99It should instead separate the product name from the other text, typically with some kind of quote marks, like so (sans the color - color used here to make it abundantly clear what's missing in the original):
Select 'Purchase' to purchase "Raga - Remove Ads" for $9.99
Select 'Purchase' to purchase 'Raga - Remove Ads' for $9.99
Select 'Purchase' to purchase ] for $9.99
Roku* - can you put forth a request to fix ("improve") this dialog? The two issues as outlined.
I've filed an issue ticket for the second item (lack of quoting around the channel/product name), to start.
Most of the purchase flow, screens and messaging associated with the financial transaction are handled by the firmware outside of control or monitoring by BrightScript code. The BrightScript code merely initiates the purchase and receives a final result. This will engender trust with users and give them confidence that they are dealing with the Roku Channel Store.
And RokuCo wonders why the number of purchases on Roku platform is tiny? Well, there is your problem... the experience has a whiff of seedy. It should be seamless, it should be polished! We are talking about sales here, people - about money. One slip and user abandons the transaction.