Roku Direct Publisher

Roku Direct Publisher - the easiest way to create a great TV experience. Learn more about how to create a Roku channel and share your experiences with others.
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Metrics explained

Is there anywhere that the analytics metrics are explained. For instance...what does Roku consider to be a 'visitor' as opposed to a 'viewer.' I can make my own guesses and assumptions, but I'd prefer to KNOW rather than make guesses. Some sort of glossary would be excellent.
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