Fast-forward couple of months later, update: RokuCo fill rates are still ~80%... on a good day. On a bad day they drop below 50%.
My "skip rates" have slowly risen up, maybe up to 40% (based on a small sample check today). I attribute that to 2 things: there are some regular/dedicated users that are habitual skippers (i traced couple over time and those reliably log <1sec reaction time on skipping prestitials). And two, there is only a limited number of leg shaving ads one can watch before developing immune rejection response to it. I will be reining in on these situations by offering a "no ads" optional upgrade
I am trying to understand how to implement a video advert interstitial to monetize a channel.
The example in RAF doc are quite confusing.... is there a full tutorial somewhere step by step (create a DFP/Adsense/DFP/Admob...) account and like it to RAF ?
I understood that Roku can also serve the ads in the channel (if we request a custom uri) ?
Thanks for your help
1. When you're saying "interstitial" it sounds like your referring to a mobile app like something made with Android studio. Roku instead uses Ad Pods with their RAF SDK's.
"Westerns On The Web" wrote:
Howdy John. We have a channel built with InstantTV. Our channel is not published yet because we selected (My channel contains ads) in the HOW DO YOU PLAN TO MONETIZE YOUR CONTENT? PLEASE SELECT ALL THAT APPLY - section so the PUBLISH option is not available. We would like to be a part of the RAF program. May we have an invite to the RAF program?
I have enabled advertising on my channel, but the only ads that play are for those viewers in the U.S. The rest of the viewers have ads that don't play. Many of my viewers are in the Spanish-speaking world and many live in Quebec.
Does anybody know if there's an advertising company that has ads for other countries?