Roku Developer Program

[ionatan]

Is there any "standard" XML schema used by ads networks which can be used for roku banner ads (similar with VAST for videos)?
Maybe a xml which include also a tracking code for the banners.
I have in mind 2 options:
- a tracking code used to count how many times the banner is displayed
- a tracking code used to count how many times a video (to which banner is pointing) is opened

Any ideas or suggestions?!

[RokuChris]

You can do this with VAST. Banners and other images are often defined as "companion ads", but that may vary depending on the ad provider.

[ionatan]

Thanks, this sound like a possible good solution.

[roadtripray]

Could you host the banners on your webserver by having dynamic server-side code (i.e. asp or php) generate a page with the type of jpeg. Then you just view your server logs for statistical analysis. That would be more for self-hosted ads, but you could also probably do it dynamically with ad networks so that you call your server's dynamic page, which generates the call to the ad service.