Boz
Roku Guru
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01-19-2024
05:35 AM
Article: "Roku Wants To Turn Its Home Screen Into An Ad Hub"
https://www.adexchanger.com/tv/roku-wants-to-turn-its-home-screen-into-an-ad-hub/
FROM ARTICLE: "Expect to see Roku “immerse advertisers in more parts of the home screen” via interactive and shoppable ad formats, Kristina Shepard, VP of global ad sales and partnerships, told AdExchanger during CES last week."
Is there any chance this could be coming to streaming devices, or is it only for the TVs? Thanks.
2 REPLIES 2
andyross
Roku Guru
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01-19-2024
07:09 AM
Re: Article: "Roku Wants To Turn Its Home Screen Into An Ad Hub"
leemalone1967
Reel Rookie
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01-20-2024
09:54 PM
Re: Article: "Roku Wants To Turn Its Home Screen Into An Ad Hub"
- It's ok as long as they don't make the experience unpleasant and annoying.