Remove 'On Now" row from home screen?

Yes, so in the future, Roku, when you decide to add a new "feature" to your devices, maybe don't assume that people are going to like and/or use it. You essentially added an extra step to pretty much every single person's experience with your device that makes it less efficient, more annoying, and consumes more bandwidth for zero benefit. You've single-handedly worsened your product's value across the entire product line for a vast majority (I'm assuming) of your users. The simple addition of a "remove this bar" using the options button would have eliminated all complaints while still giving some portion of your user base a new feature. I'd consider this a top priority to remedy if I were you, because as it is now, I will never recommend Roku to anyone or purchase another Roku product in the future.