"Roku Billing Initiated" means just that. The enrollment process has been
initiated, but not completed. You'll need to provide Roku with all of the requested details and documents (e.g., W-9) which are manually reviewed and approved. You won't be able to submit a channel that uses Roku billing until you've been approved.
My Channels: http://roku.permanence.com - Twitter: @TheEndlessDev
Instant Watch Browser (NetflixIWB), Aquarium Screensaver (AQUARIUM), Clever Clocks Screensaver (CLEVERCLOCKS), iTunes Podcasts (ITPC), My Channels (MYCHANNELS)