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I hope there will be enough turnout to make this a monthly event, just like other Meetups in the area (e.g. some i frequent are iOS, .Net, BAyPIGgies, large-scale production engineering, game dev).
I doubt traveling in from out-of-state will ever be worth it but hey, if there is a presentation/talk - perhaps "the revolution will be televised"? Now, only if there existed some device or technology that can stream video over the internet...
A streaming event might indeed be a great marketing tool to bring in more developers into the fold. Maybe someone at Roku will see your idea and set that up for the 2nd Developer meetup.
Roku 4 w/32 GB MicroSD Roku Premier Roku Stick (3600r) 39" Roku TV 55" Roku TV Asus O! Play Mini w/1TB Sony BDP-6500 up-scaling 4K Blueray DVD
Maybe they would get a better response by sending out an e-mail to everyone with a Roku Developer account. Given the number of Roku channels being developed, and the level of activity on the Developer Forum, I would guess that the majority of actual Roku Developers don't even participate in the forums, unless they have a particular problem that they can't solve on their own. I get several such e-mails from other companies, which I find useful in letting me know if there's an upcoming event (physical or virtual) that I might be interested in; they're easy to unsubscribe from if I'm not interested.