Where can I establish that I have no interest in commercials forced to me in spanish. Now, I am not a bigot, my kids are 50% PR... but they and I are tired of paying for a service which is pushed in a non native tongue.I'm about to drop the devises and go with a different system.

Yeah non of that helped. I too am about to abandon the Roku Chanel and I speak Spanish. I just don’t want to see commercials in Spanish. All the irrelevant drug ads are bad enough

These "remedies" are ridiculous, not least because they don't work. Roku is annoying users and wasting advertiser's dollars by failing to provide a simple option to restrict streaming and banner advertisements to English-only. I'll acknowledge that what YouTube, Max, etc. may choose to show you on ad-supported tiers is largely up to them, but a) they're at least partly dependent on targeting information provided by Roku, and b) depending on carriage terms, some ads may actually be Roku's anyway.I generally avoid ad-supported channels regardless, but even on my main menus Roku keeps showing me ads for the Spanish-language Vix channel, apparently just because I live in an area with a large Hispanic population. This seems deeply stupid on Vix's part, but if they're not being given any better control over ad placement than we're being given on what's being shown to us, the real culprit is Roku, and the hard fact is they are completely ripping off Vix. I'm only annoyed, while Roku is taking money from these advertisers to present advertisements to customers that don't understand or want them. For companies like Vix this is just a waste of money, but for general advertisers just trying to reach a Hispanic audience, their ads are actually turning off many Anglophone users who may resent being excluded from brand messaging or promotions.A supposed advantage of streaming video advertising is that it can be more narrowly targeted to relevant audiences. This ongoing failure to target messages to language-appropriate audiences exposes that to be a fantasy, if not a downright lie. If you can't even show an audience ads in a language they actually understand, how good can your "targeting" possibly be?

Also tired of non English ads on streaming I PAY to watch. Contacted Hulu and Roku because they are increasing. The options show I have selected English only. Have updated and reset multiple times. Now contacting esp Tylenol, Airbnb, Peleton and Nescafe who are the biggest offenders. After 11 pm every 5th ad is Spanish. Of course Hulu's answer is pay more for no ads. Is this the ploy? Piss off people so they'll pay to go commercial free? That will bounce back to not using their service at all! Does someone have a fix? My SONT tv is set for English and EVERY device attached is English. Who is changng this?

Just because I live in Quebec doesn't mean that I speak, read or watch television in French!! How can I stop this from happening??

I have the same problem but with french commercials. It use to be 60-40 English/french. Now it's all french. Pain in the ass Ruko. Tried all the settings **bleep** you recommend and still french...

Why Am I Seeing Non English Commercials? Stop!!!

11 Replies

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stealthrn
Newbie
2 years ago
Also tired of non English ads on streaming I PAY to watch. Contacted Hulu and Roku because they are increasing. The options show I have selected English only. Have updated and reset multiple times. Now contacting esp Tylenol, Airbnb, Peleton and Nescafe who are the biggest offenders. After 11 pm every 5th ad is Spanish. Of course Hulu's answer is pay more for no ads. Is this the ploy? Piss off people so they'll pay to go commercial free? That will bounce back to not using their service at all! Does someone have a fix? My SONT tv is set for English and EVERY device attached is English. Who is changng this?
- andyross
  Roku Guru
  2 years ago
  This has nothing to do with Roku if you are seeing it on multiple services. Also, the ad market is "soft" due to the explosion of ad-supported services. Too many places to sell ads, so they are not getting as much money as before. That means they will often take any ad they can to pay the bills.
NRMatters
Newbie
3 years ago
Just because I live in Quebec doesn't mean that I speak, read or watch television in French!! How can I stop this from happening??
- RokuNimfa-C
  Retired Moderator
  3 years ago
  Hello NRMatters,
  
  Thanks for your first post to the Roku Community.
  
  We understand that do not want to see a commercial in the French language. We suggest trying to take a look at the suggestion posted by Anonymous above and see how it goes.
  
  Does this help? Keep us posted.
  
  Regards,
  Nimfa
Anonymous
3 years ago
Hi 2gypsies

Welcome to the Roku Community!

If you're seeing non-English commercials on your Roku device and you want to change it, here are some steps you can take:

Check your language preferences: Make sure that your Roku account settings are set to your preferred language. To check this, go to your account settings on the Roku website and make sure that the language is set to English.

Disable personalized ads: You can try disabling personalized ads, which may reduce the likelihood of seeing commercials that are not relevant to your interests or preferences. To do this, go to your Roku settings menu and select "Privacy" > "Advertising" > "Limit Ad Tracking."

Change your location: If you're living in an area with a large non-English speaking population, you may see more commercials in other languages. Consider changing your location to a region or city where the primary language is English.

It's important to note that some streaming services, such as Netflix, may have their own advertising policies and settings that are separate from your Roku preferences. If you're seeing non-English commercials on a particular streaming service, you may need to adjust your settings directly within that service.

Warm Regards,
Lianna
- iseawitch
  Reel Rookie
  3 years ago
  Yeah non of that helped. I too am about to abandon the Roku Chanel and I speak Spanish. I just don’t want to see commercials in Spanish. All the irrelevant drug ads are bad enough
- Markleg
  Newbie
  3 years ago
  Hello,
  I did the first two things but can’t find where to change my location. I am still getting commercials on French. Anyone know where to change location?
  thanks
  - RokuJohnB
    Community Moderator
    3 years ago
    Hi Markleg,
    
    Thanks for keeping us posted on this issue in the Roku Community!
    
    We understand that you wanted some assistance in changing the location of your Roku. We will be glad to help you. Please follow these steps:
    
    Press Home on your Roku TV remote.
    
    Scroll and select Settings.
    
    Select System.
    
    Select the zip code and enter it.
    
    Press OK to update the zip code.
    
    If the issue still persists, please keep us posted.
    
    All the best,
    
    John
andyross
Roku Guru
3 years ago
There is something called the MUTE button...

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Why Am I Seeing Non English Commercials? Stop!!!

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