Ads are purchased by the advertisers. In most systems they can choose the programs, type of programs, or regions into which their ads are placed. If the advertisers thinks it is worthwhile for them place ads in languages other than english there is nothing to prevent them from doing so.
I suspect you won't find the ads much different on other platforms than Roku.
Get used to it. If it doesn't apply to you, just laugh at their folly of wasting their advertising dollars.
Sorry, but that is false info.. I work in the advertising field and have done so for over 25 years.
A mismatched language placed on a specific language format can and is controlled by most platforms.
Only those who disregard the respect of a language or are just flat out derelict in their duties will leave the window open for misplacement of an ad by language region. Even fully automated buying systems for programmatic ads has a language filter for each language region on any platform.
ANY language commercial other than ENGLISH on an English language platform <OR> vise versa displays an outright disrespect to that language and it's people!!!
This just started for me using You Tube Tv and MLB.TV. Ads are bad enough without having to listen in a language that is not your choice. Further proof that we are all here to make money for advertisers and corporate America. The question is how do we push back to get rid of this annoyance? If find this infuriating!
The only thing you can do is get rid of your ROKU stick and close your account on any platform that does this.
I sold my roku sticks (to someone who speaks spanish..lol) So he had no issues about it.
I switched to the fire stick, closed any accounts that had this language issue, and now I no longer have language issues with commercials.
Money talks.. but it is going to take alot of people to stand up for their right and pull their money away from them.
Untill then.. Understand... There are way too many platforms out there... You do not have to be held hostage to any platforms way that they choose to air their commercials.
I understand Roku has full control of this and to change platforms may be the only way to get it changed in the long run. My question is why does Roku have 2 separate places to select a language, one for the Roku default language and another for ads based language and even with both selections on English only, why Roku even has the selection option if they are not going to honor it? I have been flooded with Spanish ads as well and I’m frustrated. I first noticed it on haystack news and when I complained to them directly they said it shouldn’t be happening and there ads were fixed. However other apps (like my local kake+ app ) has been showing only Spanish ads still. I think it’s a technical bug with how Roku passes information to the ad providers but other than the app support, I’ve not gotten any responses from Roku directly.
