Feature Request: Please allow us to create profiles!
I have ALWAYS loved my Roku devices over every other streaming device out there.   At this point, nearly every TV in our home is either a ROKU TV or it's connected to a Roku streaming stick.    Now that Roku is offering Live TV and channels upgrades, I would LOVE to cancel all of my services and just use my Roku device.  
HOWEVER, there is ONE major way that the fire stick has you guys beat... which sucks... because I hate them in every other way.   But the issue I have is a non-negotiable for us. In our home, we have 3 young children, one with autism who is VERY intelligent with tech but simply can't be allowed to watch unfiltered content due to his lack of social awareness and understanding of danger. 
Here's the issue: There is no option to use profiles to access the home navigational menu.   I understand that not every user wants this feature, but  I can't imagine I'm the only one.   It would be great if you could choose "enable profiles" in the system settings so that some profiles can be set-up with specific channels removed and all inappropriate ads/offers can be eliminated on the kid's profile.  Obviously, the profiles would need to have the ability to best to parental control mode so that the adult profile couldn't be accessed by children.  
Also: as a side note, I'm well aware of the parental controls currently being offered but that doesn't stop the kids from accessing specific apps (like youtube.)
So DEAR ROKU QUALITY CONTROL:  PLEASE PLEASE PLEASE begin offering the option to use profiles!
or at a bare minimum, allow us to set specific apps to restricted so that a code is required for access to the app. 
Thank you!