Forum Discussion

Raul-WA4TPR's avatar
Raul-WA4TPR
Channel Surfer
4 years ago
Solved

Monetarize with ads inserted by Roku option not coming up

While setting up my channel I select to monetarize, but it does not give me the option to select Roku to insert the ads, instead it's asking for an ad-server address, etc.  Am I missing out on something?

 

Roku Direct Publisher
  • 37mediagroup's avatar
    37mediagroup
    4 years ago

    Roku reversed course on that. Back around 2018 when they launched RAF the thought was to make it available for all channel. The (likely) problem was most advertisers & buyers weren't interested in people watching small, niche channels as opposed to (examples) CBSNews, Tubi, Roku Channel etc.  So after about a year they shut it down for small channels and said they'll select you if you're big enough.

    If you're DP chances are you're too small, although I think 1 or 2 people posted that they were on RAF, I may be wrong on that, regardless I'm sure the viewers stats need to be quite high.

  • 37mediagroup's avatar
    37mediagroup
    Roku Guru
    4 years ago

    Roku reversed course on that. Back around 2018 when they launched RAF the thought was to make it available for all channel. The (likely) problem was most advertisers & buyers weren't interested in people watching small, niche channels as opposed to (examples) CBSNews, Tubi, Roku Channel etc.  So after about a year they shut it down for small channels and said they'll select you if you're big enough.

    If you're DP chances are you're too small, although I think 1 or 2 people posted that they were on RAF, I may be wrong on that, regardless I'm sure the viewers stats need to be quite high.