C’mon be real. You know exactly what this is. I’m sure the app builders are not exactly happy Roku Is overlaying ads on once pristine space. It’s stuff like this that pushes the good 10+ year customers like me to FOSS solutions like Kodi. In those scenarios companies risk consumers learning about alternative media sources.
The whole win-win appeal of streaming was findings a good spot where consumers would be willing to pay for entertainment without undue burden. The ens******ication cycle of Roku makes it so that once again, riding the high seas is a sensible option.